37. Mass media are business’s best friends
On July 15, the participants of the Summer Campus of the Presidential Academy were taught how to use the media to attract the attention of the audience to a product and make them interested in purchasing it. Miruna Mihailovici, an experienced journalist and PR manager of large projects, shared some valuable tips with the students.
38. Emil Muradyan: Mr. Summer Campus 2019
On the evening of July 15, 12 young men participating in the RANEPA International Summer Campus (one from each team) competed in the Mr. Summer Campus challenge. Each of them turned out to be best at something; Emil Muradyan, a student of RANEPA Institute of industry management (IIM), won the title.
39. Get rid of social labels – Professor Josep Bertran (VIDEO)
On July 15, Dr. Josep Bertran, professor at RANEPA and Universitat Pompeu Fabra, spoke at the Summer Campus of the Presidential Academy. The expert outlined some trends that help predict the development of business and social conflicts.
40. Coca-Cola: Insider's view
The RANEPA Summer Campus participants have had a chance to attend a lecture by Coca-Cola Russia’s manager Natalia Bogdanovich. Using the example of Coca-Cola, she told the students about trends on social media, as well as how major brands find ways to overcome the difficulties they face.
41. 2019 Summer Campus: A closer look at the blockchain (VIDEO)
On July 15, coordinator of the Madrid Polytechnic University Jesus Pedro Casillas explained to the RANEPA Summer Campus participants what the blockchain is, what properties the system has and why large companies use it.
42. Summer Campus: Form a personal brand with Bjorn Stenvers (VIDEO)
On July 14, the RANEPA Summer Campus participants learned how to promote not only their product, but also themselves in a workshop by CEO of the Eye Care Foundation, a lecturer at RANEPA Bjorn Stenvers. The participating students learned a lot of useful secrets for the formation of their own personal brand.
43. Maxim Oreshkin visits RANEPA Summer Campus (VIDEO)
On the evening of Saturday, July 13, Minister of Economic Development of the Russian Federation Maxim Oreshkin visited the 8th International Summer Campus of the Presidential Academy. His meeting with the students included a question and answer session on Russian economic policy and the international situation.
44. Nizhny Novgorod presentation at 2019 Summer Campus: ideal city for future career (VIDEO)
One of the highlights of Saturday July 13 at the International Summer Campus was the presentation of one of the fastest growing cities in Russia – Nizhny Novgorod. Deputy Governor, Deputy Chairman of the Government of the Nizhny Novgorod Region Igor Nosov spoke in front of the Summer Campus participants on The Nizhegorodskaya Oblast: a great place for your brilliant future career.
45. Innopolis opens its secrets to participants of RANEPA Summer Campus
On July 12, the participants of the International Summer Campus of the Presidential Academy visited the youngest city in Russia, Innopolis, as part of the Campus program. An interesting sightseeing tour was organized for them to learn about the history of the unique innovation city.
46. “A great place:” Summer Campus participants talk about their first impressions
Even on their first day, all participants of the International Summer Campus of the Presidential Academy immediately felt the vibrancy and positivity of one of the most exciting events of the summer. Some of them were happy to formulate and share their first impressions.
47. Professor Sam Potolicchio on cognitive charisma and decision making (VIDEO)
On July 15, founder and President of the Preparing Global Leaders Foundation, RANEPA professor Sam Potolicchio made a presentation on cognitive charisma, effective decision-making and the ability to persuade at the International Summer Campus.
48. 2019 RANEPA Summer Campus: Newspapers will never go away (VIDEO)
On July 14, José Antonio Vera, director of the publishing house of the Spanish newspaper La Razon, spoke as part of the morning lectures at the International Summer Campus of the Presidential Academy, giving a presentation on Print Media in a Paperless World.